iPad, shame about the name

On the day of “the announcement” the excitement was building and the conversations, rumors and guesses were heightening to a fever pitch. I tweeted out earlier that day: “If it’s called the iPad someone should get fired”. That may seem extreme but I stand by it.

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I still think this because who did they test this on? Who was asked about the choice? How was it decided? I go through often in my sessions that testing is essential to design, and I think as much as the product will have been tested, the name is also important.

It may not seem a huge deal but actually I hate saying it. So I don’t. That’s not good PR. Also because of all the childish jokes I am embarrassed to say it. I am referring to it as the Tablet or iNewton.

oh ya and searching for information on an iPad actually showed ads for Ann Summers.

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Erm thanks for that Google, but not quite what I was looking for! I’m not sure how they could have gotten something so essential so wrong. *disappointed*

EAVB_OPWHPRWAMY

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